Sunday, November 16, 2008

WOW! VP at Motrin Responds with Apology

http://crunchydomesticgoddess.com/2008/11/16/motrins-response-to-the-onslaught-of-complaints/
Quick thinking on her part. They have removed the ad from the website.

Yikes! When Social Media Goes Wrong....

Tip #1 never, never start marketing campaign without a pilot group.
Tip #2 never piss off a bunch of women buyers (ever heard of a woman scorned HA!)

Literally Motrin's website is down right now. Not sure if all the social media conversation that is happening regarding such a bad PR campaign or if it is a tech thing causing the site to be down.
Here are the details:
http://mashable.com/2008/11/16/motrin-moms/

Sunday, November 9, 2008

When Your Six Year Old SPIN Sells

Ok, my son is destined to be a great salesperson one day. His father and I both come from corporate sales so we both SPIN sell with him to encourage certain behaviors. Example: He is 6 years old and has a summer birthday so we had a tough time deciding if he should go to 1st grade or go through kindergarten again. Academically he was really ready coming from a Montessori class, he had already had Math, Computer and Spanish classes. (Amazing things will come from that generation. He has been using a computer since he was 2 years old.) Long story, short we explained to him that because he is so smart he needs to help the kids in his kindergarten class. Good thing he bought it. Now here comes the funny part. The other day when the weather had gone from 40 degrees back up to 70 degrees (got to love Cincinnati weather) my wonderful son tells me "Mommy I have been so good for you, can I wear shorts to school today?" I died laughing and told him yes you can wear shorts today. Most kids would have simply asked to wear shorts but he made sure to give me a reason as to why I would let him wear shorts. Got to love it!

Friday, November 7, 2008

LinkedIn Events Bring Conference Networking Online (http://ping.fm/Gfnvv)

Sunday, November 2, 2008

Eating Your Own Dog Food

It's too funny that I ghost write blogs for businesses but struggle to keep up with my own blog. There is safety when you can write under someone else's name. I will be better at "eating my own dog food" since I teach and consult about blogging and social media. I have been journaling since 8th grade but to write in public is a whole other level for me. Someone please burn those journals when I die or there will be a very interesting roller coaster novel for the world to read.